At the 2025 conference Applied Linguistics in the Face of the Challenges of a Changing World in Poznań, our team member Karolina Ryker delivered a paper titled Methodological considerations in corpus-based digital genre research: The case of the online music review.  As digital communication continues to diversify, researchers face growing challenges in understanding the expanding landscape of online genres. This study focuses on methodological challenges in digital genre research. It consists in carrying out genre analysis of 120 online music reviews from 3 websites (Pitchfork, Slant Magazine and NME). The project highlights key decisions involved in corpus design, including publication date, musical genre, and review rating, and explains why these variables matter for corpus compilation, representativity, and meaningful comparison. It also underscores the need for clear annotation procedures, emphasising pilot testing and consistent codebook labels. Finally, the study argues that digital genre analysis must extend beyond written text. Online music reviews integrate visual and multimedia elements, from album artwork to embedded videos. Accounting for these multimodal features is essential for capturing how digital genres actually function in practice.